Samsung : Back
We created a fully integrated launch campaign exclusively in Orange stores and online at orange.co.uk, aimed at the core target market of fashion-conscious women aged 23-30, using the proposition ‘Purple is the new black, now in Orange’. The campaign consisted of everything from Advertising to In-store Communications to the Internal Launch and the development of Staff Incentives.
Samsung : Back
We created a fully integrated launch campaign exclusively in Orange stores and online at orange.co.uk, aimed at the core target market of fashion-conscious women aged 23-30, using the proposition ‘Purple is the new black, exclusively at Orange’. The campaign consisted of everyhting from Advertising, In-store Communications, Internal Launch and the development of Staff Incentives.
Samsung : Back
We created a fully integrated launch campaign exclusively in Orange stores and online at orange.co.uk, aimed at the core target market of fashion-conscious women aged 23-30, using the proposition ‘Purple is the new black, exclusively at Orange’. The campaign consisted of everyhting from Advertising, In-store Communications, Internal Launch and the development of Staff Incentives.
Samsung : Back
We created a fully integrated launch campaign exclusively in Orange stores and online at orange.co.uk, aimed at the core target market of fashion-conscious women aged 23-30, using the proposition ‘Purple is the new black, exclusively at Orange’. The campaign consisted of everyhting from Advertising, In-store Communications, Internal Launch and the development of Staff Incentives.